Our students were treated like kings at the Scuottos house for dinner
Our accompanying lecturer Veronica Scuotto is from Naples and she and her family welcomed us with open arms to her beautiful family home.
The Scuottos live in the heart of Naples in the "Old Town' in an apartment that Veronica and her brother and sister grew up in.
have a look at the video below to get a true taste of Napoli and...for a wee bit of extra informatuon the music to the video was the music that Veronica's Dad Franco kissed his beautiful wife to be Giulietta to... ahhhhh!!!
The Students are getting near the end of their journey
Well that means they are getting nearer their final pitch on Thursday. The teams made a quick elevator pitch lasting 2 mins each to communicate some data analysis and findings such as; mortality rate in Asia, weather affecting the wine regions, wild fires and popular music of the decades in America. All tricky subjects.. some did well...some did not so well.. but it is a learning environment for our 24 members of the boot camp.
at the end of the day....
Lets meet our Main Judge .... no not Simon Cowell but Prof.Dr Luca Iandoli
A bit of information on Prof. Dr Luca Iandoli
Professor of Business and Economics, School of Engineering, University of Naples Federico II (Italy)
Visiting Research Professor at the Stevens Institute of Technology (USA)
President of the European Council for Small Business and Entrepreneurship (ECSB)
Fulbright Research Visitor at the Center for Collective Intelligence, Massachusetts Institute of Technology
Visiting professor at the International Doctorate in Entrepreneurship and Management, Universitat Autonoma de Barcelona (Spain)
PhD in Business and Management Engineering, Master in Electronics Engineering
Why is Luca holding a lollipop?
Well.... I put the professor on the spot to market the lollipop ...we had just finished class for the day and I caught him out side the classroom and asked him about the lollipops that he happened to have in his hands... a bit mean but a bit of fun too!!! :)
The city and people of Pompeii did not know that Vesuvius was a volcano, as it hadn’t erupted in 1,800 years
It was estimated that just over 13% of the total population of Pompeii died in the initial blast. A population of around 15,000 people and an estimated 2,000 died.
Pompeii was originally settled around the 7th century BC by the Oscan people who were descendants of the Neolithic inhabitants of Campania (the region of southern Italy). The port city was in a prime location for trade as well as farming. The rich volcanic soil from earlier eruptions of Vesuvius created prime farmland for grapes and olive trees.
Pompeii is so well preserved because the city was buried so quickly by volcanic ash and it now provides snapshots of past life in a Roman city
Mount Vesuvius erupted destroying Pompeii shortly after noon on the 24th of August.
Pliny described the eruption as follows, “It resembled a (Mediterranean) pine more than any other tree. Like a very high tree the cloud went high and expanded in different branches….sometimes white, sometimes dark and stained by the sustained sand and ashes.”
The Ancient city of Pompeii was not discovered until 1748, when workers stumbled upon it while building King Charles III Palace.
The students embarked upon a sunset visit to see Pompeii for themselves
watch the short video below for a snapshot of their experience
Great expectations for the reopening of the"Maccaroneria", the beautiful showroom inside the Pasta Factory Awarded the Knight Olympian Afeltra, among the oldest in the Campania town known throughout the world for the production of pasta. It was this pasta factory to launch at the beginning of 1800, the popular format of "macaroni". Ferdinand II of Bourbon, a lover of the good life and sensitive to gluttony, paid a visit in Gragnano with his second wife, Maria Theresa Isabella of Austria, to taste the famous Pastificio Afeltra macaroni. "A macaroni noodles is worth a hundred", it seems to have been his comment after tasting them.
The Pasta Factory Awarded Afeltra is located in the center of Gragnano, in the original building that since 1848 produces up to 50 qt artisanal pasta a day with the best semolina, bronze drawing and slow drying.
The Maccaroneria reopens thanks to the efforts of the Pandolfi family, always asserted in the field. There could be no better time of the Pasta Party to return to provide the public with extraordinary traditional cuisine inventive methods.
On the ground floor you can buy typical products: pasta and all the delicacies of the area. It just has to go on Via Roma in Gragnano and be pampered with the delights of "Maccaroneria"
Now off to Ravolli
Sitting high in the hills above Amalfi, Ravello is a refined, polished town almost entirely dedicated to tourism (and increasingly popular as a wedding venue). Boasting impeccable bohemian credentials – Wagner, DH Lawrence and Virginia Woolf all spent time here – it’s today known for its ravishing gardens and stupendous views, the best in the world according to former resident Gore Vidal, and certainly the best on the coast.
Most people visit on a day trip from Amalfi – a nerve-tingling 7km drive up the Valle del Dragone – although, to best enjoy its romantic, otherworldly atmosphere, you’ll need to stay here overnight. On Tuesday morning there’s a lively street market in Piazza Duomo, where you’ll find wine, mozzarella and olive oil, as well as discounted designer clothes.
A wee walk around the glen of the Auld Toon of Naples!
After a hard day in the class room learning about Balance sheets with Prof.Luca Landoli followed by capital planning and depreciation they were happy to get some fresh Napolitan air in their lungs.
so off they went have a look at the video below.
Tomorrow they are going to visit Pastifico Afeltra a company that makes pasta and then onto visit the Almalfi/Ravello coast...watch this space for fabulous pictures
Three of the winning team and one other student from the
Micro Tyco Challenge are off the Naples for the Napoli Boot Camp from the 22nd
of May until the 3rd of June 2016. The team comprises of current level
7 Paisley BAcc students:
Craft your value proposition: Elevator Pitch Introduction
Failures in Entrepreneurship
Market Research and Understanding your Customer (Marketing Lab) Review of Economics of a start-up & Cost structure & selling price of product/service Raising Capital
Intellectual Property
Identify and analyse your industry
Positioning your venture
Data analysis and visualization for competitive research and start-ups
Cases of corporate entrepreneurship and Innovation management
Course Format
2 weeks off-site full immersion including lectures, labs and group work, workshops, invited guest lectures and companies visits.
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